Want to make some extra cash? Juston and Kristen Herbert will show you how on their YouTube channel.
The Los Angeles couple buy bottles of Everything But the Bagel Sesame Seasoning Blend in bulk at Trader Joe’s and then resell it on Amazon for more than pocket change, as reported by Money magazine. The couple claimed they would make a projected profit of about $30,000 on the spice, the magazine reported. Apparently, people who don’t have access to the popular grocer are willing to shell out for the product. Trader Joe’s doesn’t sell its specialty goods online.
The Herberts’ practice, known as retail arbitrage, involves buying popular, in-demand items cheaply in bulk at stores and then reselling them for profit online.
In this case, the couple bought 70 or more bottles of Everything But the Bagel Seasoning off the shelves at Trader Joe’s for $1.99 each on multiple shopping trips and resold them through Amazon Fulfillment, which handles the marketing, packaging and shipping, for $6.75 each.
The Herberts have been so successful buying and reselling items from Lowe’s, TJ Maxx, Walmart and Target, they explain how to do it on their “Flipping Profits” channel on YouTube and Instagram. In a December video, they told how they sold the seasoning, drawing more than 100,000 views, but copycats soon started selling the product on Amazon, too, so they took the video down.
Another video details how they made $3,500 shopping the clearance aisle at Lowe’s, reselling drill-bit sets and Dyson vacuums.
“You can do it from your home, and you can make a pretty decent income just by walking into a store,” Juston told the magazine. “I guarantee you’re walking past profit every single day.”
But is it legal? It is.The first sale doctrine copyright law allows purchase of up to 700 units of a retail product to sell online, according to the Department of Justice.
Retail arbitrage puts the clearance aisle in a whole new light.
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